THE TELECOM war in India got more interesting with giant telecom operators across the country battling it out for a larger chunk of their market share. With day to day tariff wars for numerous plans for STD and local calls, BSNL took everyone with surprise.
State-run BSNL added more spice on tariff wars with the announcement of flat local rates for inter-state call made by using their landline connections; indicating that the end of STD era is inching closer. It said that all the calls made by BSNL landline to the landlines of other operators throughout the nation will be treated as local calls with the charge of Re 1 per 3 minute; without any special tariff voucher or scheme.
BSNL's chief general manager for the Bengal Telecom circle, Soumya Ray said that "From December 1, all BSNL fixed line customers will be able to call any fixed or wireless local loop (WLL) customers across the country at the same cost of Re 1 per three minutes.
"Calls made on mobile connection of other operators will be charged Rs1 per pulse.
This announcement from BSNL took everyone with surprise in highly competitive Indian telecom industry, as STD call rates are slightly higher than local calls.
Calcutta Telephones CGM A K Garg said that earlier consumer had to ask for the STD facility for their connection. He also said that this decision will also help BSNL to gain some market share as demand for landline connection is declining day by day. According to them, over the year they have lost around 40, 000 connections in Calcutta Telecom circle only.
Ever since the announcement was made, it has created a huge buzz in the market and how will its impact be is the next big question that looms at large and will be the deciding factor for every Indian telecom company.
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